I think the more constructive reality is discussing why techniques that are common in some industries such as gaming or embedded systems have had difficulty being adopted more broadly, and celebrating that this idea which is good in many contexts is now spreading more broadly! Or, sharing some others that other industries might be missing out on (and again, asking critically why they aren't present).
Ideas in general require marketing to spread, that's literally what marketing is in the positive (in the negative its all sorts of slime!). If a coding standard used by a company is the marketing this idea needs to live and grow, then hell yeah, "tiger style" it is! Such is humanity.