Do you really think I believe sugar is as much addictive as heroin? Because I don't.
Sugar is addictive, so talking about "individual decision-making" of millions of people like you did, like they lack willpower, is not going to improve the situation regarding the obesity epidemic.
You should do a bit of research of what can be found in supermarkets in developed countries of the EU, and what sort of food norms they have.
Of course you can put any problem on the fault of free will if you really want.