Correct, and didn’t sell your data to do it. I’m okay with that. If I trust Apple with basically my life stored on their phone and in their cloud, and processing payments for me, and filtering my email, and spoofing my mac address on networks (and,and,and), it seems foolish to be worried about them knowing what tv shows I like to watch at night too. At least to me. It’s gonna be a sad day when Tim leaves and user privacy isn’t a company focus anymore.

Apple absolutely does allow wholesale data harvesting by turning a blind eye to apps that straight up embed spyware SDKs.

This isn’t some hypothetical or abstract scenario, it’s a real life multi billion dollar a year industry that Apple allows on their devices.

You can argue that this is not the same thing as the native ad platform that they run and I’d agree but it’s also a distinction without a meaningful difference.