One example: His 4 Hour Work Week book really was on the New York Times Best Seller list for a long time like he brags about in this post, but he has also bragged in other contexts about all of the manipulation and engineering (including mass purchasing books to artificially inflate sales numbers) that goes into gaming the New York Times Best Seller List.
On the topic of being famous, he’s not typically famous like a celebrity. He built his career around being a self-help guru who will bring you the secrets to success in business, life, relationships, and even cooking. He’s talked about how he selects his writing topics based on how to present solutions for people’s inner desires, like financial freedom or impressing people for dating success. He puts himself at the center of these writings, presenting himself as the conduit for these revelations. He was even early in social media and blogging and experimented with social media engagements and paid events where you get to come hang out with Tim Ferriss and learn his secrets, encouraging his fans to idolize him and his wisdom dispensing abilities.
So his relationship with his fans isn’t typical fame in the style of a celebrity or actor. He’s more of an early self-help guru who embraced social media and blogging early on. His experience with uncomfortable fan obsessions is therefore probably on the next level, but not exactly typical fame.
EDIT to add why I know this: Tim Ferriss literally wrote the book on how to abuse remote work. His Four Hour Work Week book encourages readers to talk their boss into working remote then to outsource their work to low paid overseas assistants so they have more time to travel the world. It encourages things like setting up an e-mail auto responder and only responding to your coworkers once a week whine you’re “working remote” and setting up your own side job while traveling the world. If you’ve ever had a remote work job get ruined by people abusing it, chances are good that those people had read a Tim Ferriss book somewhere along the way.