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Celebrity is a commercial, political, and creative 'hack' for mass media – which isn't always unhealthy to consume e.g. good books, films, music, etc.

I agree some people take it way too far, but I personally don't have a problem if Oprah promotes an important novel I wrote.

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This is a phenomenon that, like many social phenomena, seems to scale superlinearly, and you've described a gradient of economic advantage along which this will tend to accelerate. These properties suggest to me that an attitude like "it's fine as long as it's not taken too far" is at best pretty naive

Schelling points are a known outcome of many types of phenomena, especially competitive ones.

This statement is, while true, quite vacuous. What's your point?

Dealing with reality.

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