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I am looking for fabric right now and am terribly frustrated not to have anywhere but limited quilting shops available. Online is not an answer, because you can't handle the fabric for weight, exact color, and stretchiness.

JoAnn drove all the medium-sized fabric stores out and left us with nothing.

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The lack of customer density over time drove out all the fabric stores - medium sized or not.

At-home sewing has been declining since I've been alive, and it was just barely hanging on when I was a kid. The demographics simply cannot support these stores in most locations outside of hyper-dense cities.

Not to mention the folks who shop for fabric tend to be some of the most cost-conscious consumers around. They are more or less the prototype of a customer who will go to a B&M store and then price match on-line,.

I'm honestly surprised even Jo-anne survived as long as it did.

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