This is how the content industry perceives us. We are viewed as peasants tied to the land, sheep contained within fencing. We are supposed to stay where we are so that we can be sheared effectively.
But seriously, neither Microsoft, nor Apple, nor Google think of you as sheep. Facebook? Maybe.
My rant was about what you call copyright cartels and I called, perhaps less precisely, the content industry. These are the ones who like their sheep neatly separated into physical pastures (geographical regions) and push for crap like DVD region coding and keeping the geographical fences on the virtual pastures of other companies (like Apple or Microsoft.)