excerpt 33 of why those platforms will end up dying, and everyone will go back to the old ways.
Greed is such a powerful enshittification factor
Enshittification is done because it is so reliable. Customers just keep buying, doesn't really seem to matter how poorly you treat them.
Shrinkflation has gone on for decades and there's nothing stopping it from continuing because what are you going to do, not buy 90% of products in the grocery store? Good luck.
The problem is that businesses reach a sort of escape velocity where you can abuse your customer and they either do not react to it or have no other choice. The entire economy has worked to ensure that every consumer experiences trained helplessness when it comes to consuming, because that's more profitable.