I showed this site to 3 different people and asked them: "How much do you think the product costs?". They all said $149.

No where does it say on the main page that it actually costs $295. I found this in the blog at the end of a post: "For $295 and no monthly fees you can order a Lockitron deadbolt kit that can be installed in about 15 minutes".

The above statement was part of an answer to "What is Lockitron?". I would have thought that this is the most common FAQ, but it does not exist on the first page.

Left a sour taste and am disappointed. Though nothing illegal, certainly deceptive.