Black Friday sales set records and it not even cyber Monday. If Americans are languishing then shouldn’t holiday spending be down?
Black Friday sales set records and it not even cyber Monday. If Americans are languishing then shouldn’t holiday spending be down?
I'd not be surprised if a good number of people did the same. PLUS, the prices rose by quite a bit between the start of the year and now. So we need to see if this increase is sales match up to inflation (which, unfortunately, would be more difficult to rely on knowing that that metric has become politicized.)
This year was prescription glasses.
not bf related but happened this week: 1) cv axles for my car ~500 and will install myself
i am employed and just make it into 6 figures $110k, which apparently is poverty level now if you have a few dependents. i consider myself fortunate.
Not necessarily a bad thing…but not great either.
https://www.bloomberg.com/news/articles/2025-11-29/black-fri...
Most population growth was due to immigration for a while, and immigration (for obvious reasons in 2025) is way, way down.
https://www.derekthompson.org/p/the-us-population-could-shri...
what's your report?
>you'd have to nuke LA
Let's not give this administration ideas, please.
https://fred.stlouisfed.org/series/POPTHM its source being https://www.bea.gov/sites/default/files/2025-09/pi0825.pdf
Can't see how this positive feedback loop gets us to a bad place at all!
Rich indeed!
What was the historical trend? Otherwise you can't draw much from just "49.2%" alone, aside from a vague sense that stuff should be fairer.
No, it is not normal for 10% of the coountry to power half the spending. Just think about that statistic for a second. Spending includes groceries, services, and other continual needs. A few private jets can't outspend millions of people buying food.
But here's your chart: https://preview.redd.it/2pcvmm0u3jpf1.png?width=798&auto=web...
Yet, if you look at your chart, it was 40% in 1989s and have been slowly edging up. While 40% is a smaller number than 50%, you can make the same argument about 40% not being "normal", yet society has been chugging along just fine.
Also poor people can get into debt they are still poor. Maybe they can afford a nintendo switch but not afford to raise a family.
Edit there is talk below of inflation adjusted numbers being high but meh
Inequality is very visible in terms of what sort of consumption occurs. Gotta look at the qualitatives.
The retired middle class boomers I know are completely outside the business cycle.
While I don't think they have enough to really be considered wealthy, they have no mortgage payment, a social security check, a pension and most have a 401k.
The business cycle will not change their spending one bit.
Being an aging human is a suicide note. The extra steps are the entire point of retirement.
While there isn't a definitive inflation-adjusted per-capita number for 2025, recent data indicates that overall sales growth was outpaced by inflation, meaning consumers likely bought fewer items. Total Black Friday spending was up, but the average number of items purchased declined. For instance, Salesforce reported total spending was up 3% but order volume was down 2%, with average selling prices climbing 7%.
...
Per-capita sales: The increase in spending is largely driven by higher prices, meaning the actual volume of goods purchased per person likely decreased compared to the previous year, even with higher total spending, says The New York Times.
Checking the stats online growth is up and on par with previous years creating that record breaking stat. Instore numbers arent out yet but some figures are claiming less foot traffic in stores compared with previous years. So i'd say to early to really call if spending was down(compared with expectations)
The holiday season on the whole is a much better indicator, not just one single day. And even then, spending needs to be checked against debt incurred.
1. I saw the same headline - the article stated that there were record SEASON sales, not Black Friday sales. The headline did not match the content of the article. 2. Record revenue, not necessarily record units sold. To be expected with inflation. 3. Savvy online shoppers may be bundling purchases to reduce shipping costs. Waiting for a seasonal sale to buy holiday gifts as well as detergent, snacks and underwear may be quite prudent.
Finally, increased sales revenue does not necessarily equate to more jobs. It can, but by no means does it have to.
https://www.usatoday.com/story/money/economy/2025/11/25/us-e...
The K shaped economy.
(1) People wait for when they perceive they'll get the best deals to do their shopping. (2) K-shaped economy (data is already bearing this out btw): Spending from the wealthy is driving consumption figures vs. the bulk of the population (3) Anxiety about rising prices cause people to purchase now vs. later. See for example RAM prices.
You did in fact not rtfm?
>Black Friday sales set records and it not even cyber Monday.
https://www.cnn.com/2025/11/29/business/black-friday-us-econ...
I don't know where you're seeing "record numbers". 2024 wasn't a great year and you can argue spending was flat from that after inflation. I think the more relevant factor is "who" is spending the money in such a k-shaped economy. .