I've been really intrigued by this topic as of late because it's an easily noticed problem. The general public (that's a fun term, aye) are becoming equally insatiable as they are stupid.
There's an excellent film called Idiocracy that came out a few years back. It's meant to be a farce but makes a really great point about where we might end up in the future. Here's a clip of one of my favorite scenes: http://www.youtube.com/watch?v=wW-4LU79qbU
It's funny, but it's also sad. At this point, I don't see much of a reversal taking place. If you're an intelligent person, be thankful and try to help those around you who are less aware of Spaceship Earth.
Edit: I misspoke. I thought about it and "I don't see much of a reversal taking place" isn't true. The one thing that can reverse all of this is parents. If you have children, take the time to educate them and make them aware of their existence. Explain how systems work and the benefits/problems with them. Don't use scare tactics, just talk to them. More likely than not, they'll grow up with a head on their shoulders.