DRAM manufacturers have literally been convicted of price fixing in the past why do you have to white knight for them?
Is this the ‘but he loves me, he wouldn’t hit me again’ of the tech world?
Unfortunately commodity business is not sexy, it doesn't get the press, nor does it get told even in business schools. But a lot of the times these call called price fixing is a natural phenomenon.
I wont even go into what get decided in court doesn't always mean it is right.
I will also add we absolutely want the DRAM and NAND or in fact any industries to make profits, or as much profits as it could. What is far more important is where do they spend not those profits. I didn't look into SK Hynix but both Samsung and Micron spends significant amount of R&D at least try to lower the total production cost of DRAM per GB. We want them to make healthy margin selling DRAM at $1/GB, not losing money and then go bankrupt.
The firms can coordinate by agreeing on a strategy they deem necessary for the future of the industry, and that strategy requires significant capital expenditures, and the industry does not get (or does not want) outside investment to fund it, and if any of the firms defects and keeps prices low the others cannot execute on the strategy, so they all agree to raise prices.
Then, after the strategy succeeds, they have gotten addicted to the higher revenues, they do not allow prices to fall as fast as they should, their coordination becomes blatantly illegal, and they have to get smacked down by regulators.
As long as it doesn't fall into the "collusion" prohibitions of the relevant competition law.
> “People of the same trade seldom meet … but the conversation ends in a conspiracy against the public, or in some contrivance to raise prices.”
Adam Smith, The Wealth of Nations (1776)
So said and did the infamous Phoebus cartel, to unnaturally "fix" the prices and quality of light bulbs.
https://spectrum.ieee.org/the-great-lightbulb-conspiracy
https://en.wikipedia.org/wiki/Phoebus_cartel
For more than a century, one strange mystery has puzzled the world: why do old light bulbs last for decades while modern bulbs barely survive a couple of years?
The answer lies in a secret meeting held in Geneva, Switzerland in 1924, where the world’s biggest light bulb companies formed the notorious Phoebus Cartel.
Their mission was simple but shocking: control the global market, set fixed prices, and most importantly… reduce bulb lifespan.
Before this cartel, bulbs could easily run for 2500+ hours. But after the Phoebus Cartel pact and actions, all companies were forced to limit lifespan to just 1000 hours. More failure meant more purchases. More purchases meant more profit. Any company who refused faced heavy financial penalties.
The most unbelievable proof is the world-famous Livermore Fire Station bulb in California, glowing since 1901. More than 120 years old. Still alive. While our new incandescent bulbs die in 1–2 years.
Though the Phoebus cartel was dissolved in the 1930s due to government pressure, its impact still shadows modern manufacturing. Planned obsolescence didn’t just begin here… but Phoebus made it industrial.
I still try to fight that habit of not unnecessarily cycling even tho all my lights are LED.