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Manufacturers will look to price the OS support into the product. Customers will see an overpriced phone because it has ten years of support or a cheaper one with five years support and will think "I'd rather buy a new one in five years, I need a battery replacement anyway". I'd be very curious to see how the market responds to this, but I suspect manufacturers will set prices in such a way as to lead the customer towards a predetermined choice.

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Reminds me of college where a MBP was $1k but a bargain bin windows laptop was $300-400. I knew many people who scoffed at the price of a MBP and then proceeded to buy 2-4 new laptops over the course of 4 years due to their laptops (sometimes literally) falling apart or otherwise breaking down. It was lost on them that they ended up paying close to or more for their laptops while having a subpar experience.

To be fair, a nicer, more expensive, more reliable windows laptop would also have been an option.

Didn't those people also get much newer hardware each time they upgraded? People who chose the expensive one will be dealing with the sunk cost fallacy.

That already happened. Phones used to be $600. Now it's 1k+.

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