Playboy Magazine interview with 29-year-old Steve Jobs
playboy.com
playboy.com
"You know, Dr. Edwin Land was a troublemaker. He dropped out of Harvard and founded Polaroid. Not only was he one of the great inventors of our time but, more important, he saw the intersection of art and science and business and built an organization to reflect that. Polaroid did that for some years, but eventually Dr. Land, one of those brilliant troublemakers, was asked to leave his own company—which is one of the dumbest things I’ve ever heard of. So Land, at 75, went off to spend the remainder of his life doing pure science, trying to crack the code of color vision."
Googling on Land's color vision work:
http://www.greatreality.com/Color2Color.htm
http://en.wikipedia.org/wiki/Retinex
Neat.
I like to think of the Fortune 5,000,000 or 14,000,000. There are 14,000,000 small businesses in this country. I think that the vast group of people who need to be computerized includes that large number of medium and small businesses. We’re going to try to be able to bring some meaningful solutions to them in 1985.
And
Let me compare it with IBM. How come the Mac group produced Mac and the people at IBM produced the PCjr? We think the Mac will sell zillions, but we didn’t build Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren’t going to go out and do market research. We just wanted to build the best thing we could build. When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.
seems like every site that has a mobile version does this. you follow a link from somewhere else, and instead of getting to the page you wanted to read, you wind up at the top page of their mobile site. annoying.
Well, he got that one right.
"Aside from some of the recurrent criticisms—that the mouse is inefficient..."
I'd say an important take away from this interview is to ignore (most) criticism, no matter what. Just imagine how silly some of the criticism for advancing technology today will look in 2040 :-).
This is the vision - freeing the intellectual energy.
One reason there are still lots of truckdrivers and not AI's driving those trucks is that even if you could build one it would be very hard to make it cost effective.
Long term it will probably be more like the drones piloted by guys sitting a couple of hundred (or thousand) miles away, jobs will be broken up into groups based on the 'hardness' of the problems that need solving and then get parcelled out a-la the mechanical turk.
Some early foreshadowing.
This is one of the best Jobs interview I've seen. It's long but it's well worth it; Greatly inspiring.