The company isn't growing from years, and it's only saved by the positive offset coming from advertisement and app store growth.
A lot has changed since 2011. Some was likely Cook continuing execution of things lined up by Jobs. Some could just be tech sector in general, etc.
I love how people say 'execution' like it's an insult. Execution on the scale of Apple is an incredible challenge. Apple sells something like 425 iPhones per minute. It could be argued that execution is the biggest Apple innovation ever.
It's a tech company, I'm interested in the tech they produce. On that front, the company hasn't been innovative for ages.
Usually we'd apply that to Samsung's exynos or Sony's image sensors for their DSLRs. Would Google's Tensor for instance fit in that definition ?
Just take AirPods Pro at a minimum. Apple is doing thing with AirPods that other brands can’t even dream of, and it’s all technical engineering.
It's hard to say Apple hasn't innovated for both regular consumer and tech enthusiasts.
That has been part of the plan for a decade now since Eddy Cue was tasked with boosting Apple's income from "services". (It's worked pretty well for Microsoft.)