if OpenAI can build a "social" network of completely generated content, that can kill Meta. Even today I venture to guess that most of the engagements in their platforms is not driven by real friends, so an AI driven platform won't be too different, or it might make content generation be so easy as to make your friends engage again.
Apart from it the ludicrous vision of the metaverse seems much more plausible with highly realistic world models
If that content becomes even cheaper, of higher quality and highly tailored to you, that is probably worth a lot of money, or at least worth not losing your entire company by a new competitor
The future is here folks, join us as we build this giant slop machine in order to sell new socks to boomers.
In any case if I have to guess, we will see shallow things like the Sora app, a video generation tiktok social network and deeper integration like fake influencers, content generation that fits your preferences and ad publishers preferences
a more evil incarnation of this might be a social network where you aren't sure who is real and who isn't. This will probably be a natural evolution of the need to bootstrap a social network with people and replacing these with LLMs