Ooops ?
https://www.macrumors.com/2025/06/03/iphone-16e-sales-lag-be...
Looks like the market did like the SE size.
Ooops ?
https://www.macrumors.com/2025/06/03/iphone-16e-sales-lag-be...
Looks like the market did like the SE size.
That's not a compelling argument when the same chart also shows the iPhone SE 2022 lagging behind iPhone SE 2020, even though they have identical form factors.
Adjusting for inflation, the SE (€479 in 2020) was €588 and the SE2 (€519 in 2022) was €567. The 16e is 699, a 25% increase.
The thought that "Small phones are only more popular because they're less expensive" seems to willfully ignore that the phones are less expensive because their inputs are less expensive, because they're smaller.
HTC has been making cheap (very cheap) and small phones for the discount market. Foldables exist in the premium space, but the price tags appear to bake in a higher margin for a device that won't sell the same volume.