I run into this same failure mode often. We introduce purposeful scaffolding in the workflow that isn’t meant to stand alone, but exists solely to ensure the final output behaves as intended. Months later, someone is pitching how we should “lean into the bold saturated greens,” not realising the topic only exists because we specifically wanted neutral greens in the final output. The scaffold becomes the building.
In our work this kind of nuance isn’t optional, it is the project. If we lose track of which decisions are compensations and which are targets, outcomes drift badly and quietly, and everything built after is optimised for the wrong goal.
I’d genuinely value advice on preventing this. Is there a good name or framework for this pattern? Something concise that distinguishes a process artefact from product intent, and helps teams course-correct early without sounding like a semantics debate?