> all they care about is picture quality
I get that, but at some point you're installing it in your house with non-color corrected lighting and viewing it during the daytime with your terrible human eyes. I get why 200-300 lumens of peak brightness can make a difference, but does 2-3% of color correctness really matter to people as they watch their low bitrate netflix stream?
Maybe we'd all be better off if we calmed down a bit on chasing the specs, and focused on something else for a while.