After launching, then dropping, the A380. Perhaps they didn’t do enough customer interviews there.
And A380 simultaneously served as base (in many critical areas) for the quite quickly made A350 et al
A380 was also the result of "customer interviews", but after all the years needed to complete the project the customers have changed their mind, preferring direct flights over hub-and-spoke flights.
I mean, in this particular space: https://en.wikipedia.org/wiki/Concorde
Arianespace was pretty much SpaceX of the 80s and there were quite a few tech companies back then. Due to various reasons stagnation entirely took over Europe after the start of this millennium. Hard to say why. Certainly not putting all the blame on them (since Britain isn't doing that great either) but I don't think especially the Euro and the EU becoming much stronger helped.