First, due to substantial differences in graphics hardware, that is tiled-based deferred rendering for Apple Silicon and immediate mode rendering for NVIDIA and AMD the software simulation or translation layer will never be as good as DXVK/VKD3D, which essentially do rendering on exactly same GPUs. In case of using TBDR the pipeline must be rewritten to get the benefits. Simply put, for Apple hardware every Windows game wrapped in a translation layer will be significantly worse off than a native port. That’s why it’s important for Apple to push for that.
Second, Apple is the owner of the biggest game storefront in terms of revenue. They don’t have to ask for game developers to come, they are already here. The market we are talking about is AAA games market. And this market is characterised by dedicated hardware: consoles and gaming PC. So I think this is where lies the actual problem: Apple doesn’t make dedicated hardware for games.