Nope, I don't see that. As a therapist, this is a big part of our training. Using it in a business context, there's more emphasis on ideas, whereas in therapy, you do ask people how it makes them feel. Often because people don't know how they feel, and that's important in intimate relationships.

It can land as awkward, un-natural, yeah even 'fake' when it's being used by somebody who is just learning it and is practicing, though after time it will lose those qualities. If people you know are using this on you, they might need to own that they're trying something different to get you into a comfort zone before pressing on.

No kidding here.