Nobody supports the new ISA because there is no SoC and nobody makes the new SoC because there is no support. But in this case, that’s not really true because Linux support was ready.
More than forcing volumes, Apple proved it was worth it because the efficiency gains were huge. If AMD had release a SoC with numbers close to the M1 before Apple targeting the server market, they had a very good shot at it being a success and leveraging that to success in the laptop markets where Microsoft would have loved to have a partner ready to fight Apple and had to wait for Qualcomm for ages.
Anyway, I stand that looking at how the stock moved tells us nothing about if the cancellation was a good or a bad decision.