The limit is power capacity and quite often thermal. Newer DCs might be designed with larger thermal envelopes, however rack space is nearly meaningless once you exhaust thermal capacity of the rack/isle.
Performance within thermal envelope is a very important consideration in datacenters. If a new server offers double performance at double power it is a viable upgrade path only for DCs that have that power reserve in the first place.
EDIT: Haha, I was going off our workloads but hilariously there are some HPC-like workloads where benchmarks show the Graviton 4 smoking a 9654 https://www.phoronix.com/review/graviton4-96-core/4
I suppose ours must have been more like the rest of the benchmarks (which show the 9654 faster than the Epyc).
I've always heard it's cooling capacity. I'm also pretty confident that's true
Clearly, they want them, because there's demonstrated power savings.