Nothing is free.
If they can't monetize the product with ai subscriptions they sure as hell will end up monetizing their users and their content.
If they can't monetize the product with ai subscriptions they sure as hell will end up monetizing their users and their content.
There's clearly a funnel for Canva Pro upgrades, but (to my knowledge) they've never paywalled formerly-free features, and it seems to be a profitable strategy so far.
OTOH some sources report Canva paid like $400M for Affinity. Even for a company like Canva it does seem significant. They might need to adapt their strategy if the investment doesn't pan out as expected.