Their Wikipedia article makes them sound like kind of a failure, but the entire second half of the page is talking about all of their acquisitions, more than one of which cost over $1 billion.
So what am I missing? How did this company get so much money?
They have tiny internal teams split per product with the sole purpose of hiding the "not now" button as much as possible to increase trials and purchases.
Absolutely cancer of a company, run away if you see their name on anything.
ZIRP era with free flowing money, probably did lot of bad in this respect. Running products cost actual money. And those surviving on advertising is more limited group.
[1]https://weeklysiliconvalley.com/bending-spoons-from-humble-b...