Alice is a horrible sociopathic monster that fakes being good because of the social utility it provides.
Bob is authentically, genuinely a "good" person (however you define it).
If the two are indistinguishable from an outsider's perspective, and arrived at a similar level of social status and "success" (intentionally vaguely defined), the path they got there may not matter to you. At least, it might not at a glance? If you don't think about it too long? Or deal with them for too long?
...
Yeah, I think I did hurt my back with that reach.