It's a bit of an aside but I believe this is one reason Zuckerberg's vision for establishing the superintelligence lab is misguided. Including VCs, too many people get distracted by rock stars in this gold rush.
So I agree. The vision is misguided. I think they'd have done better had they taken that same money and just thrown it at the people they already have but who are working in different research areas. Everyone is trying to win my doing the same things. That's not a smart strategy. You got all that money, you gotta take risks. It's all the money dumped into research that got us to this point in the first place.
It's good to shift funds around and focus on what is working now, but you also have to have a pipeline of people working on what will work tomorrow, next year, 5 years, and 10 years. The people are there that can do that work. The people are there that want to do the work. The only thing is there's little to no people that want to fund that work. Unfortunately it takes time to bake a cake.
Quite frankly, these companies also have more than enough money to do both. They have enough money to throw cash hand over fist at every wild and crazy idea. But they get caught in the hype, which is no different than an over focus on the attribution rather than the process or pipeline that got us the science in the first place.