I sometimes wonder whether there’s an eu vs us difference here. At least when it comes to tv, I found the hard way ( a long time ago ) that the amount of ads Americans are exposed to is simply unbearable. This extends to youtube and similar services.
Now, everything is global - so are we looking at European users or American users complaining ? If an American user says it’s an unbearable, then it’s unusable. If a European user complains… it depends ( and these days, it’s at least to me unusable, but I obviously can’t speak for everyone)