I would say programmers using go don't really care how amateurish the mascot looks (see the linux penguin) or how good the typography of the website is.

I would assume programmers care about things like:

- How can I get to the documentation fast - How can I start playing around with the language - What are the language features - How do I install the language and how do I use it

all these things are easily accessible through the golang website in my opinion.