Wow. This is a major move. Pebble (my project) would not be possible now.
The reason I felt comfortable backing guys is because you guys had already delivered a product to market. A description or early prototype demonstrating what you were trying to make - almost exactly what I had pictured as my ideal smartwatch before you launched - and my wallet would have been open.
Kuddos on the Pebble project. It's an amazing product, and I can't wait to see you guys release to market. Cheers!
Thanks! Working 24-7 to get these watches out, blogging here: kickstarter.com/projects/597507018/pebble-e-paper-watch-for-iphone-and-android/posts/