That's it - I'm building my next startup in Lua!
Lua is great for this, and while you could use a LISP (Emacs, AutoCad) or a FORTH (any real-life example not from the radio telescope domain?) or Tcl/Tk (https://wiki.tcl-lang.org/page/Who+Uses+Tcl), Lua is small (as in number of concepts to understand), easy to read and understand, and compact (as in tiny codebase to integrate, few dependencies).
So many gaming startups have put their money on Lua.