Theres alot of what about women arguments which is fair, but I think it's entirely fair to view this as a harm to men's mental health, and it should be the focus.

Right now, we have a societal issue of isolating, vulnerable men. Men have the highest suicide rate, are statistically more likely to commit violent offenses and have a high rate of domestic abuse. 'Incels' who are likely these companies target market have committed domestic terrorism. I think this is an issue we should 100% be looking at, imagine what happens when there is AI misalignment? They could become a risk to themselves and others, the last thing we need is a unreliable tool for someone in that situation to sooth the pains of social isolation.