For example, I had no problem getting the desired results when I promoted Sora for “A street level view of that magical castle in a Florida amusement area, crowds of people walking and a monorail going by on tracks overhead.”
Hint: it wasn’t Universal Studios, and unless you know the place by blind sight you’d think it had been the mouse’s own place.
On pure image generation, I forget which model, one derived from stable diffusion though, there was clearly a trained unweighting of Mickey Mouse such that you couldn’t get him to appear by name, but go at it a little sideways? Even just “Minnie Mouse and her partner”? Poof- guardrails down. If you have a solid intuition of the term “dog whistling” and how it’s done, it all becomes trivial.
My comment was intended more to point out that copyright cartels are a competitive liability for AI corps based in "the west". Groups who can train models on all available culture without limitation will produce more capable models with less friction for generating content that people want.
People have strong opinions about whether or not this is morally defensible. I'm not commenting on that either way. Just pointing out the reality of it.
And not just by name. Try to get it to generate the Hulk, even with roundabout descriptions. You can get past the initial (prompt-level) blocking, but it’ll generate the video and then say the guardrails caught it.
(The "takers" also do not have copyright protection.)
Even if you take away copyright, there are plenty of incentives to create. Copyright is not the sole reason people create.
Permissive licenses are great in software, where SAAS is an alternative route to getting paid. How does that work if you're a musician, artist, writer, or filmmaker who makes a living selling the rights to your creative output? It doesn't.
That’s one of them, but I really don’t have to be specific about the reasons. I just have to point out the existence of permissively licensed works. You said:
> Great, you've just removed any incentive for people to make anything.
This is very obviously untrue. Perhaps you meant to say “…you’ve just removed some incentives for people to make some things”?
- owners of large platforms who don't care what "content"[0] is successful or if creators get rewarded, as long as there is content to show between ads
- large corporations who can afford to protect their content with DRM
Is that correct?
Do you expect it to play out differently? Game it out in your head.
[0]: https://eev.ee/blog/2025/07/03/the-rise-of-whatever/#:~:text...
Consider that even DRM'd content is on torrent sites within hours of release.
I'm not sure for most (specifically smaller, who need the most protection) creators this would actually change very much. Media typically makes money in it's first few years of life, not 70 years on.
This is a highly complex question about how legal systems, companies, and individual creatives come in conflict, and cannot be summarized as a positive creative constraint / means to celebrate their works.
In fact, copyright should belong to the people who actually create stuff, not those who pay them.
Most of the (obviously infringing) video I've seen is stuff well within the past 30-50 years.
Also, no copyright doesn't mean information free for all.
I still can't generate a fake video, pretend it's real, and then claim you're a criminal or you eat babies or something. Because that's libel.
Why do we have libel laws? Because the alternative is that you piss off Walmart or something and then they go and tell all employers that you're a pedophile and then you starve to death, with the cherry on top of having a tainted legacy. So we definitely need the libel laws.
But that's a problem. The whole premise of Sora is that it generates fake video with the intention of making it as real as possible.
No matter how you cut it, Sora's business model, and moral model, is on shakey grounds.