Little after 10am, pure speculation but wonder if the angle of the sun overwhelmed the dynamic range of the image sensor over a particularly inopportune area of the frame. Guessing no LiDAR on drones like this.
I bet it has to be a confluence of factors. I hope Amazon reports openly what went wrong. FAA should demand it. Will be a very interesting report if we ever get to read it.
(my degree is in digital imaging technology so, fun thinking problems for me :)