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Replace it with “what the cuss”?

The word 'fuck' isn't the issue. The issue is that "What the fuck is AGI", as a title, doesn't add anything besides sensationalism to "What is AGI".

I don’t know. They typically read entirely differently to me, in the sense that what I would expect to see after clicking the link is different.

I admit though the in this case “What is AGI?” better matches expectation to reality. Before I noticed the domain, “What the f*ck is AGI?” would have led me to expect more of a technical blog post with a playful presentation rather than the review article it actually is.

It communicates that the paper will probably be a lot less "stuffy" than the typical fancy science PDF

> "It communicates that the paper will probably be a lot less "stuffy" than the typical fancy science PDF"

You pose an excellent point... I tend to agree.

I agree with blooalien - that's a great point. To me it doesn't feel quite enough to overcome the baity/provocative effects, but since several commenters have made good points about this, I we might as well put the original title back.

I've kept "f*ck" in the title since that's in the original and arguably adds some subtlety in this case. Normally we'd replace it with the real word since we don't like bowdlerisms.

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