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I don’t think that would magically make them upgrade either, although they might be willing to do so since the only thing we can do is not upgrade our apps to support them.

Obviously this will vary from app to app, but I’m surprised that you have such a high number of users with an older version of iOS. Is that across all of your apps/games?

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I can collaborate that data somewhat - across the US apps I have access to stats for (a sizeable number of users) I see a similar figure (~6.5%) running iOS 4.3 and lower.

However, only 0.7% of devices are iPhone 3G and lower, so the majority of users I see running <4.3 are not updating out of choice.

This is all anecdotal, though - figures will vary dramatically across apps/demographics/etc.

It's from my most popular app (game), but they're all similar in terms of audience.

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