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Their recent paper suggests the active user base is continuing to grow consistently with consistent/growing usage based on how long they've been using the app.

https://cdn.openai.com/pdf/a253471f-8260-40c6-a2cc-aa93fe9f1...

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To encourage more usage, wouldn’t it be in their best interest to write about all the different ways you can use it by claiming these are the ways people are using it?

Show me an independent study.

I think you meant app users churn less, not that more app usage brings new users. But I think you said the later? Doesn't make much sense.

Anyway, attention == ads, so that's ChatGPT's future.

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