The Most Difficult CEO Skill? Managing Your Own Psychology (2011)
bhorowitz.com
bhorowitz.com
Sometime during all of this the CEO took a pay cut, and then simply checked out (BAD BAD BAD). We ended up in a crisis and with nobody at the helm to guide us through it the crisis got worse. Executive decisions were made, but without a corporate officer to direct liability to, things were very "sketchy". Eventually it got so bad the investors decided to sell the company off and recoup what they could, but needed the CEO to stay on for some legal reasons -- they gave him no pay, he provided no interaction with anybody in the company. It was beyond unpleasant.
Talking with him later on he admitted he was embarrassed things had gone the way they did, but justified his behavior that half pay means half time and no pay means no time. There was some realization that with a few simple decisions early on (when it was just a snag) probably would have resulted in no pay cut and full time, plus a graceful exit. But hindsight is 20/20 and it's an experience that he and the management learned tremendously from.
TL;DR The real problem was that when times were good, he was the captain of a proud, well run sailing ship at full sail. When we ended up in a storm, his psychology told him to take cover, even as the ship sank into the abyss.
I can imagine someone checking out in the ways you describe, but only in the face of mind-melting obstacles, the kind that cause people to lose all hope and throw in the towel once spotted.
On those points:
1- Moving the staff to another project was a tough call, but one I think I would have made in the CEO's position, it just was a gamble that didn't work out as well as we were hoping as it took new product iterations off the shelf for too long. But while the old product was keeping the lights on, its growth curve wasn't going to get us to where we needed to be.
2- I'm actually interested in HN's ideas on hiring good sales/marketing staff and how they should best be managed. Across half a dozen companies now I've failed to really find good competent sales people and any effective way of managing them without getting in their way. It's just a very hard position to hire for -- hiring engineering is a piece of cake in comparison. I think if I were CEO of a small startup, sales people would be hired on 90 day probationary periods. But I've heard counter arguments that sales folks in my vertical really require 6-9 months to build out their sales pipeline and start seeing results. However, some of the issues were stupid, like not answering phone calls or failing to handle simple contract negotiations without blowing the deal, or not wanting to manage contract staff to execute on part of the sale and simply moving on to other opportunities.
3- The customer situation was a surmountable obstacle I think by expanding the size of the sales net we were throwing out there. There were several related markets with better funding sources we could have gotten into that we didn't take seriously until it was too late. We also had some immediately good opportunities that got bungled because of #2 above and because the margins weren't as good as other opportunities that we chased instead and failed capitalize on anyways.
Or at least did you work with me? Exactly that same thing happened at a place I used to work at, about three or four years back.
I hope you worked where I worked and we're just ships passing in the night, and not that this story is just so common.
Am I misguided to think that people who use this as an excuse would never work twice as hard / twice as long when given twice the pay?
"Chuck nobody knows what they are going to be when the chips are down, they can think they will be a tiger but they sometimes they discover they are the deer, and stare transfixed at the headlights. The best you can do is test people early to get a sense of how they respond and move the ones who can't act in a crisis into safer jobs."
I have found this to be very accurate advice. People who you wouldn't think would freeze up can (and do) and people who you felt were meek and softspoken can suddenly stand up and take charge. Its the fight-or-flight instinct and its wired in the part of the brain you don't have a lot of control over. It sounds like your CEO friend discovered he couldn't take the pressure and ran. It can be a shameful place for a proud person, it has driven people to suicide. Understanding that its not under your conscious control can help.
It reminds me of the Mastermind Rational role variant in the Keirsey Temperament Sorter [1]. A personality type that doesn't want to lead, but when crisis hits and they feel leadership has let them down, will take charge and get shit done. It's a good kind of reserve person to keep in the wings I think.
I don't know of a corollary for the opposite though, who want to lead, but shut down at the first sign of trouble -- even though it seems to be a favorite archetype of writers.
[1] - http://en.wikipedia.org/wiki/Mastermind_(role_variant)
Now the question is: how?
How do you expose yourself to these kinds of situations gradually so that you have a chance to get used to it?
Come on. If you don't trust someone enough that you cut their pay, then really you should just fire them and get someone else in - the mixed signals are what killed this place.
I think he was hedging that he would have been able to raise more VC to get through the snag, and when that didn't work It didn't appear there was a plan B.
I still say its ownerships problem - Someone cuts my pay and still keeps me in post - its clear I am polishing up the CV. I have been under someone (C*O not CEO) in similar situation, they put brave face on it but by second day everyone had called them a lame duck (behind their back) and routed around them for 3 months.
Hard to route around a CEO, but I suspect that the company was not setup to be the kind that could do dynamic routing. So Schumpter is just round the corner. Was not best of times and I suspect much worse in your case.
(#) I am sure there are actual words I could use but caffeine / blood ratio is dipping.
Edit: tidying up
Round 10: After being knocked down twice and hardly beating the clock, Corrales turns the match, traps his opponent against the ropes and causes the referee to end the fight.
[1] http://en.wikipedia.org/wiki/Diego_Corrales_vs._Jose_Luis_Ca...
It's easy to talk about the CEO when he is not listening or present... but they can't imagine the work behind the scenes.
Edit: I really really don't want to sound dismissive, that's really not the intent.
I am going to engrave the above mentioned quotes in gold* and put it on my wall.
* - Or just have my young kid write it with a pencil on a paper and put it on my wall.
http://en.wikipedia.org/wiki/Target_fixation
What amazed me more was how the fundamentals of riding a motorcycle contained many great life lessons. It's not just target fixation, but rider awareness, maintaining margin, and all sorts of other little things.
Seriously, have without a HUGE network or traction/lots of revenue it's almost statistically a miracle to make it happen.
Great article though, just pointing out the obvious.
I was thinking someone's conscience finally caught up with them. Only to discover this is just more Internet VC gibberish. Oh well.