Show HN: My online food ordering start-up

For the last few months I've been working on an online food ordering startup, and our initial site (www.couchster.com) is nearing completion. Initially, I wanted to do more than just food ordering (I also wanted to offer products like spa and salon reservations, grocery ordering, etc) but we decided to focus on a core product initially. Anyhow, I'm curious what people think and what jumps out as something to improve. We actually do have some cool technology in place that's not immediately apparent (our payment system is way better for businesses than Grubhub's or Seamless' for example), but I'm sure there are plenty of things we should work on.Additionally, we're currently running a Crowdtilt campaign to try and raise some funds to build an app and improve our site a bit further. To date, I've entirely self-financed, but I've only been able to stretch that budget so far and I can't cover an app as well, as much as I'd like to. Any help here, even if it's just helping spread some awareness of our campaign, would be hugely appreciated!