Intel has always pursued agglomeration into the main CPU. They sucked up the math co-processor. They sucked up the frontside bus logic. They sucked up the DDR controllers more and more. They have sucked in integrated graphics.
Everything on-die, and with chiplets in-package, is the Intel way.
Default, average integrated graphics will continue to "statisfice" for a greater and greater portion of the market with integrated graphics continuing to grow in power.