I haven't seen the increase by five, but by twos when the odds/evens are separated across the street from each other. 101's next door neighbor is 103 while 102 is across the street next door to 104.
...Although sometimes it's the opposite, from before it was standardised.
(I kid, I know what you mean ;))
However every development is different. The rules might be set by the city, but they change often enough that we can call this per development, others is really is the developer decides. Even where the city sets the rules, a "small fee" lets you choose your street name and address - which is why for most large companies their headquarters is "1 [company name] drive". Still the observation that in the US address are distance to corner with and even and odd size applies to the vast majority.