Homemade cake mixes rarely win blind taste tests against box mix. I baked two cakes with and without glycerol monostearate—it really does make a difference.
I'm not disagreeing since taste is subjective, and for blind taste tests I could definitely see most people choosing what they are used to which would probably be box mixes. I'd be interested to see if culturally it's different since I think box mixes are generally more popular in the USA.