I'm optimistic that the ease of enforcing rules like this and better customer data (maybe via the apps) will lead to a better format. The annoyance grows from the rules causing us to be prompted to do or respond to things we don't want or need. When the taco bell guy asks if I want to add sour cream for the third time, I am getting pretty annoyed. I don't like sour cream, period. But every time they hit me with "would you like to double the chicken", even if I wasn't a yes upon driving to the window, I cave when they ask and both parties are probably happier for it. Management isn't totally wrong here because there are upsells that all of us would take when presented at the right time. It's a bit like ad targeting. Its just happening in realtime at the window.

So the problem in my mind is the format. How do you not ask 3 questions with every dish? Maybe the screens can help. Now that you have an AI that can follow the rules always and likely follow more complex decision trees quickly "at the window", it reasonable chains could start to dial in how this works to be more targeted and active vs passive at the right times.