Give people an iPhone 4S, tell them it's an iPhone 5
thenextweb.com
thenextweb.com
So in essence, the case sets your phone back a generation or two.
I can't speak for others but my case has saved my phone from a smashed screen on several occasions.
EDIT: Should possibly also add that I have small children (1 and 3 - that's their ages rather than their names) who use it and I'm damned if I'm giving it to them without a case on...
I know if I had a £500 device that had a broken screen I would keep using it at least until I could afford to get the screen replaced.
I see this correlation = causation logic all the time about phone cases, and I find it quite bizarre. I've had an iPhone for 3 years now (3GS, then 4S). I've never used a case (or screen protector). I've dropped my phone before with no case and it survived. I've dropped it on pavement a couple times. I even lost it in the snow at a ski slope last winter. Someone found it and returned it. Works fine.
I don't doubt that cases reinforce phones, but I do think that people regard them as much more necessary than they actually are. Sure, if you have a kid in the house who loves to play with your phone, you should probably get a case. But as long you're careful with your phone for the most part (i.e. you're not consistently dropping it on pavement or something, you don't carry it in the same pocket as your keys, etc.), you probably don't need a case or screen protector. The phones aren't THAT fragile.
I know it won't protect the device in every situation, but the $10 case protects the device in some situations (maybe only 10% or 20% of drops), so it has a very high ROI.
I once dropped my unprotected iPad from a height of about 2 feet, it landed on the granite floor on a corner edge, and the screen shattered. I had to buy a new iPad basically as Apple doesn't fix them. It now has a $20 case, and I would be willing to bet the value of the iPad that if I dropped it from the same height and it hit the same corner, the device would not have any significant damage although the case might.
That is distinctly not what I'm asking for. I specifically said "I don't doubt that cases reinforce phones" to address this. What I'm saying is that at any point no person could possible know whether their case has just saved their phone, or whether the phone would have been just as fine without the case.
> I know it won't protect the device in every situation, but the $10 case protects the device in some situations (maybe only 10% or 20% of drops), so it has a very high ROI.
My point is that I think most people don't actually get that ROI. I've had an iPhone for three years. I've dropped my phone. No case. The phone is fine. If you use a case and never drop your phone in such a way that you would have broken it (which is impossible to know, but I'm arguing is an overstated risk), then the price you've paid is a bulkier, heavier, uglier phone. The case comes with a cost other than just $10. If I could pay $10 to have my phone magically become invincible, I would do it. If I could pay $10 for a case, I would not.
I'm sorry to hear your iPad broke. I should say that I'm specifically talking about phones, mostly because the cost of having a case on my iPad all the time would be lower for me than with a phone, which you have to stick in a pocket all the time and thus suffers more from added bulkiness.
So yes, we can't say much from all the anecdotes here. But there are strong reasons to suspect that phone cases are a net win in protecting screens from damage.
I guess my point is that I'd like to see a study like this, and I'd like people to stop saying "My case has saved my phone so many times," because nobody really knows that.
I'd like to know how much and in what situations a case actually is likely to save your phone from meaningful damage. Because, to use the analogy, my phone's been in a bunch of car accidents without its seatbelts -- non-trivial ones -- and is completely fine.
It would be one thing if a case didn't come with the added cost of a bulkier phone (as you mentioned, rubber cases make the phone fatter). But they do, so it's a cost-benefit analysis, and I think we're all mostly guessing. My assertion is just that I think most people are guessing too much on the side in favor of having a case, because iPhones are not as fragile as they seem as long as you treat them with a reasonable amount of care.
Accidents aren't about reasonable amounts of care. Cases are obviously there to protect phones when placed in non-ideal situations. Your crusade against cases is fairly silly.
This anecdote not the double-blind replicated clinical trial that HN seems to insist on as a rational basis for believing anything, but it's enough to convince me to keep using the case. There's such a thing as being too skeptical.
Maybe it's still too early in the morning for me, but I laughed at that way harder than I should have. Haha, thanks for that.
"Oneone was a racehorse, twotwo was one too. Twotwo won one race, and twotwo won one too!"
I think the cases were really important, but once the HTC Hero and that generation came out, then magically my phone lasted years!
The pot of boiling water, on the other hand... (I was using the phone as a kitchen timer)
However, it was fairly cheap to replace the screen (~$50) so maybe there's still no point in getting a case.
Then there was the Blackberry Pearl I threw down a couple of times as a demonstration...
Mythbusters clip: http://www.liveleak.com/view?i=a5d_1257946254
My theory is that a counter-top or kitchen floor is more likely to have debris on it, generating a pressure point on the glass and causing it to crack.
I've dropped my 4S on flat surfaces (bricks, concrete) with no real issues. I dropped my old 4 two weeks in on the pavement, on a tiny rock, and the back shattered (Apple fixed it for free; otherwise it was AUD$39).
The Otterbox kept it safe after that.
I found out later from HTC the screen was cracked neatly all down the right-hand side http://imgur.com/a/QmqHx But I couldn't see any crack when the bezel was on the only way to see it was when HTC disassembled it.
It was a month long battle with HTC before I agreed to $150 and told them I was never buying an HTC product again, ever. They didn't even repair it well, insulation sticking out of the bezel, screen calibration off.
Every phone I have owned since 1997 I have dropped it's impossible to say you won't ever drop your cellphone. Any phone company that sells a cellphone that breaks so easily when dropped, especially 16 inches onto carpet, should not be in the business of selling cellphones.
It's similar to what might happen with a cracked car windshield. I don't think it's fair for you to blame HTC without knowing for sure if that crack was already there, and/or exactly what caused it.
Any phone company that sells a cellphone that breaks so easily when dropped, especially 16 inches onto carpet, should not be in the business of selling cellphones.
Obviously these phones don't normally break when dropped onto carpet from a moderate height, or their owners would all be screaming bloody murder. That crack was caused by either an unusual factory defect, shipping damage, or something else that happened before you dropped it onto the carpet.
My phone does feel amazingly this when I take the case off, though.
+ transportation to the next Apple Store or reseller
+ time to deal with all of this
+ if you do not get an instant repair, getting a replacement device (and another round of transportation)
I've never had to pay to get my MacBook Pro repaired, but the (very rare) interruptions were enough to make me buy a Mac Mini as a backup computer. (Freelancing iOS developer reporting in from a hostel.)
Tons of stuff we do everyday, from groceries to checking our teeth, involve transportation and time to "deal with them".
It's not like this is an argument in favor of cases at all.
"Dammit, will you get in here!?"
"Dad, I'm Jesus Christ!"
http://www.youtube.com/watch?v=fwYVqMj5i6kAnd for me that means not bothering with an expensive smartphone. I had a phone like that, sat on it and broke its screen. It was hundreds of dollars down the drain. I don't want to have to worry about a stupid phone or not putting it in the right pocket, or it getting wet, I got other things on my mind usually. So I just have a simple flip phone. If a mugger wants to steal it fine, they can have. If sit on it again and break it, "ok", I'll get another one.
Maybe everyone is just incredibly rich or like to spend a lot of time worrying about their expensive toy, I am neither.
I use that and an older Blackberry Curve 3G which is a total workhorse and lasts forever on its battery. Surely the Android, not even being a last gen phone, trounces the Blackberry on every department esp. on the screen department. But it barely makes it to the end of the day without a recharge.
I'm not filthy rich but I can manage to sleep at night if something goes wrong and I lose a hundred or two. Never bought more than 1 cheapish phone a year, so it's not going to destroy my finances.
Neither of my phones are toys by the way, they allow me to get a lot more done and they also keep me entertained/informed when there's nothing else to do.
That makes sense for you then.
I've heard people make snide remarks at me when I am out and need to find the nearest restaurant "why don't you get a smart phone, it would be so much easier". They are basically advocating paying hundreds more for a phone, and then, $40 for a data plan every month, so that 2 or 3 times a year I can find directions when I am lost.
There's various other phones that I find more visually attractive than the iPhone and a whole lot of them are more comfortable to operate (no sharp edges, lighter).
Sure, my 4S is beautiful, but it just doesn't feel right in my hand. Something about the aluminum/glass seam bothers me, and so I got a slim case and never looked back.
It does have quite hard edges though, and I've wondered if they would get annoying after a while.
I never felt particularly either way about the 3GS hardware - it's ok, but nothing special in my opinion.
It's like those tiny micro-sized dogs.
I will say that I'm the only one I know who considers the iPhone 4 to be a complete abortion of industrial design. It's fragile, it's unpleasant to hold due to sharp edges everywhere, and I almost always have to spin it around in my hands like a trained seal every time I pull it out of my pocket, because (unlike the 3GS) it's difficult to tell how it's oriented by feel alone. None of these things are true of a good design.
Apparently you can pull the SIM out of an AT&T iPhone 4 and wedge it directly into an unlocked Galaxy Nexus HSPA+, even though the iPhone takes a micro SIM. I ordered one of the latter after the iPhone 5 (non)announcement yesterday and am looking forward to seeing how that hack works.
I drop my phone about once per week. And I've cracked a screen in the past. I like being able to continue to use my phone.
A much better approach is to switch to a better laundry detergent: http://www.lifehacker.com.au/2012/08/your-smartphone-is-bein...
I could care less if my phone gets dinged, or scratched a bit, but complete failure is an expensive fix.
Apple will actually send you a new/refurbished iPhone 4S for just $199, much much less than the cost of a new unlocked no-contract phone. You just mail in the broken one.
http://support.apple.com/kb/index?page=servicefaq&geo=Un...
I recently broke my iPad's screen (dropped it, completely smashed) and got a new one for about half the original price.
The alternative is you buy a Samsung android phone or whatever and break it and end up paying the actual cost, which is normally $499 on the low end to $649 for the latest flagship phones.
A $199 replacement cost for a mistake I made sounds like a heck of a deal.
Most people do. This is why smartphones have been getting thinner with each iteration.
I miss the thinness of my phone without the case but greatly prefer being able to get through a day in the data center or traveling without constantly charging my phone.
1: http://www.mophie.com/mophie-juice-pack-air-iPhone-4-4s-batt...
I'm considering a contract that (for the 4S as the latest) is £900 in total, I'd happily go without a case and be prepared to pay £200 for a break.
Not really, thats the full price of a phone and a plan, its still a subsidized price, and Apple is still providing a discount by offering replacements for $199.
Try losing a phone while 1 year into a plan and its going to cost you $300-500 to replace it.
I've never used a case on any of my phones. My last iPhone was a 3GS. I smashed the screen once and replaced it myself in about 20 minutes for, I think, $25 (the price of a new digitizer is now under $10 though). The 4 and 4S are more difficult, but it still seems like a lot.
I've had my Nexus S for more than a year and it's in mint condition. I'm sure I've dropped it a few times.
I might go without a case on the iPhone 5, though, because I'm not sure if my thumb would comfortably reach the whole screen while using a case.
I'd be willing to deal with a phone that's an inch thick but can stand up to a fall without a case.
I have a leather book-style cover on my Nexus 7 and it's still well under an inch thick.
Needless to say they were history, but fun to take apart and see the mutilated insides.
Wow, now I just love the ability to flip a switch and get another 5 or so hours of battery life.
Sure it's practically doubled the weight of the phone but the phone is already so light that I hardly notice.
If you find it hard to believe that anybody could drop an iPhone without a case and break it, you haven't met my wife. :)
"How do you protect it from scratches?" she asked, to which I replied "I don't drop it."
I can't really comprehend dropping this thing, it costs $4-500! That's a lot of money! I can't imagine not handling things that cost that much without the utmost of care.
I can do this because I preserved it in mint condition.
http://comediansincarsgettingcoffee.com/joel-hodgson-a-taste...
Old habits die hard and I had a case on my old iPhone (3G) and my current Android Phone (Samsung Admire) until I was impressed by how durable the Gorilla Glass screen is. Now I let my phone run "naked" and it doesn't seem to get nearly as beat up as the Razr and Samsung flip phones that predated my iPhone (both got to the point that the paint on the plastic rubbed off).
A buddy of mine who works with Granite has an iPhone 4S and just uses a case to keep the steel band from getting beat up and the ports from getting chalked full of Granite dust. He can slide his phone across a work table and the screen and back are just fine[1]. Gorilla Glass is an amazing material.
[1] Note that Granite contains mineral parts that are slightly to a good deal harder than standard plate glass so it can scratch glass. Gorilla Glass is ~9 on moh's scale. Standard glass is ~5.5. Yay chemistry! http://www.rockhounds.com/rockshop/hardness1.html http://chemistry.about.com/od/howthingswork/f/What-Is-Gorill...
I opened up the case and there's not a scratch on it. Aside from some dust the phone is still in mint condition. The case is nearly perfect too aside from one tiny bent plastic part under the rubber shell.
I won't say which case it is because I don't want to sound like an advertisement, but IMHO it's totally worth it to get a good one.
And so do I. I hate cases. If the phone needs a case then it wasn't properly designed.
Cases diminish the value of the product. It's a risk, but having a phone that slides in and out of my pocket is so worth the risk of smashing the glass.
I agree, but the iPhone 4 has no edges to hang onto. Maybe I'm clumsy but I think they are too slippery hence I put it in a case so I can get it in and out of my pocket with out dropping it.
IMHO the problem of the iPhone (and many other similar designs) is that's not designed for people with average care for their stuff (after all I live with my phone, I don't want to be obsessed) without using a bumper.
It would be interesting, but not marketing wise, to get real and design a phone that you can actually trow on the floor with consequences comparable to having a bumper, but NOT needing a bumper.
I personally don't mind plastic if it's done well (eg. SGS2/3), but metal and glass does feel nice in the hand.
If you buy a glass front Android device because it's "more durable", you're going to have a bad time. They use the same or similar glass suppliers, and it will break very easily.
I'm surprised you've seen "MANY shattered SGS2s", I've never seen one. Do you work in a phone shop?
For the record, I own an iPhone 3G and have used it for over 4 years, and have not used a case in over 2 years.
(your friendly ex-statistics lecture adding some precision)
I've always hated cases, and this is one of the reasons I have broken so many.
Personally though, the thing I really hate is the iPhones lack of a notch to attach a lanyard without a case.
I've even email Jonathan Ive about this directly, though he's not cool like Steve and actually replies.
This is the most infuriating design aspect about the phone - given it's fragility, the lack of this really pisses me off.
I'd love to tell Apple execs off about this personally as it makes me so farking mad that if I choose to be caseless I am guaranteed a broken phone.
Fark that. People tried to tell me it was a design aesthetic choice that Ive made in the phone, and for that I say fuck him for this one small change would have saved me so many phones.
16? Really? Then you must really, REALLY love the iPhone. At what point does one say 'enough is enough' and switch to some other phone?
Also, no it isn't that I REALLY like the iPhone - I have had other devices - but I have chosen to have a policy of NOT paying for my phone.
My work pays for my phone and plan. I don't have a choice on the phone in some cases. (some companies refuse android devices due to perceived security risks, RIM is dead..)
Suddenly it is all clear why you have gone through 16 phones.
Of course, they all ended up looking stupid, but if you genuinely believed you were getting something new you would probably feel pressured to feign being impressed.
Besides, I'd wager that they excluded one or more interviewees who said "I can't tell a difference."
</devils advocate>
Of course, it's perfectly fine for a laugh.
For french readers, here an old link on the subject: http://plombe.over-blog.com/article-24222182.html
"Wine experts and consumers can be fooled by altering their expectations. The expectation it (expensive wine) will taste better actually makes it taste better. Your expectations powerfully influence the final vote in your head over what you believe to be reality." (from the book You Are Not So Smart).
[1] http://www.wired.com/wiredscience/2011/04/should-we-buy-expe...
Considering how many times in the trials people have been unable to tell APPLE AND SAMSUNG products apart, you'd think readers here would realize that those people are obviously going to have trouble with products in the same family!
In this instance the exact same idea is used as a defense for Apple.
Can average people on the street spot the difference between a 2013 Ford F-150 and a 2012 model?
I'm wondering how this is being extrapolated to mean "Nobody can tell the difference between iPhone 4/4S and 5".
It's like watching a parrot attack the parrot in the mirror.
All this said, they clearly picked gadget plebians, as anyone even slightly in the know would immediately check out the 8-pin dock connector and 5 rows of apps.
Tell me about it. I'm still using a 3G, running iOS 4.2.1. Frankly, it's so slow as to be almost useless. But at least I can still make calls. (I guess it's time for an upgrade)
My point is, over half of the people in question do not show a clear indication of owning an iPhone 4S besides their claim and the video says that they ask people. Not iPhone owners exclusively. People. It measures consumer awareness, not necessarily Apple buyers, like thenextweb article says. They are likely to guess due to their personal knowledge of older products.
Also, the whole idea reminded me of this https://www.youtube.com/watch?v=XYU1a0lTTTw people suddenly agreeing that they know him from X movie, heard his songs while in reality he had none.
Are you kidding? I'm no iOS fan, but I think that statement is a bit ridiculous.
All of the most popular apps still run on the 3GS, and run well, with the exception of a half dozen or so.
The internet browsing speed is effectively identical, regardless of whatever the specs claim.
The new cameras are supposedly slightly better, but probably not enough to be noticeable unless you've got a highly trained eye.
The only features that the new iPhones have are things like Siri and Facetime, which are largely gimmicks with no real use case.
http://www.youtube.com/watch?v=HuSYkdyfuTA
I expected it to be more of a blowout on ALL sites. I can't tell if this proves you right or wrong.
And based on the video, it looks like the 3GS is as fast or faster than the 4S for sites that are text-based or optimized for mobile.
Because it sounds like you just don't need more than a basic phone. There's nothing wrong with that, but for people who are looking for a high end phone it's a clear upgrade in many ways (for example a larger, higher pixel density screen).
One phone uses LTE, while the other uses 3G. I'm also ignoring how the 5 is easily faster than the 3GS, which requires more power.
All of the most popular apps still run on the 3GS, and run well, with the exception of a half dozen or so.
This will change as the 3GS doesn't get iOS 7 and other apps start requiring it (or a full-featured iOS 6).
The internet browsing speed is effectively identical, regardless of whatever the specs claim.
By virtue of the faster processor + GPU, this is patently false. Also, you'll get fewer Safari reloads since the 5 has 4x as much RAM.
The only features that the new iPhones have are things like Siri and Facetime, which are largely gimmicks with no real use case.
You forgot a faster cellular connection and a high-definition screen.
With that said (I won't speak to the camera, since I don't have an eye for that sort of thing), I agree that iOS updates since iOS 4 have not introduced gamechanging features. Still, it's nice to Facetime with my family given that we don't live in the same city.
NYC is notorious for its poor Verizon LTE coverage. Right now, the US LTE market is "Verizon," however, as AT&T has rolled out slowly and Verizon LTE covers some high double-digit percentage of the US.
I used to own an 3G and a 3GS and I use my iPhone 4S WAY more often for taking pictures of anything and everything. It is my preferred go to for taking pictures because it is always with me. I own a point and shoot but it has largely been sitting on my desk at home and is rarely used.
I want to take a look at the iPhone 5 specifically for shooting more pictures with, my iPhone 4S's lens has a slight scratch in it (which doesn't seem to affect the picture quality, thankfully) and something harder that can't be scratched as easily would be fantastic.
Although, if I had maybe invested in a case it wouldn't have been scratched, I prefer to not have a bumper/case around my devices, it makes them feel bulky and larger than they have to be.
This is completely nuts. The camera on the 3GS was the first acceptable camera in an iPhone, but it was nothing special. The 4S camera rivals dedicated point-and-shoot cameras for quality, and the 5's should be even better. The difference between the 3GS and the 4S (I've had both) is extremely noticeable.
And the idea that internet browsing speed would be unaffected, when the 5 has a way faster CPU and fricken LTE is so bizarre I can't even begin to understand how you make that statement. Are you somehow under the impression that internet browsing speed on the 3GS was already being bottlenecked by the remote server?
Good enough to replace vs. rivalling for quality aren't the same thing. I'm not sure what you said (i.e. "rivals") is true, given how much larger the sensor is in a dedicated point and shoot.
And keep in mind, that in good light, even a camera phone produces really nice images. Once you get into adverse conditions, things start to get dicey.
4S/5 are easy to justify from a security perspective, and the retina display on 4/4S/5 really is a huge improvement over the 3GS. LTE in the 5 also is a big win -- I'm going to try doing VoIP over LTE (G.722) so I don't have to play with Google Voice anymore.
I am amazed that the 3GS supports iOS 6, though -- I wonder if it will support the next big iOS now that it's no longer being sold.
At least on AT&T it's only supported in a handful of random town in the middle of nowhere. Not only does it not work in NYC, there aren't even plans to get it working any time soon. By the time it's actually up and running with a reasonable amount of coverage the iPhone 6 will be out.
I suppose they might be lying, but that would be pretty egregious even for a cell carrier.
I'm going Verizon since they have better coverage in Yosemite and some other areas where no other network seems to have coverage.
As a 4S user (having also owned the 3G and the 3GS), I'll admit that I wasn't blown away at all by the announcement, but I'll still pressure my wife into giving me her upgrade so I can get one. It's simply not possible for a company to completely revolutionize a market with every single device, especially on an annual release cycle. We were blown away by the iPhone in 2007 because the market was so different. But the market landscape has changed so much in the past 5 years that the kind of change we expect is just not possible.
However I'm not sure if this can be said for iOS...i think the UI needs to be overhauled soon.
The real point is that the years of rapid evolution (and, by extension, platform differentiation) are behind us. After a few years where they weren't, phones are just phones again. Hell, you could hand a bunch of people a GSIII and tell them it was an iPhone 5 and get similarly hilarious results.
But screaming about hypocrisy is missing the point.
Personally, I thought the video was pretty funny and I love how serious most the people are while responding.
The main point is - Apple's marketing is so good that people suspend judgement.