Your Mechanic (YC W12) Wins TC Disrupt
techcrunch.com
techcrunch.com
http://www.readwriteweb.com/start/2012/09/techcrunch-disrupt...
- Working on someone's pavement outside is awful
- Car falls off the lift hurts mechanic, its homeowner's fault
- Oil and chemical disposal isn't accounted for
- People usually don't properly diagnose their problem, so you wouldn't have most parts ready.
- Most luxury dealerships will pickup and drop off your car for service in major metro areas. (his dealership picks up as far as 3 hours drive away)
His other suggestion was to build a barbershop model whereby the independent shop owner rents the repair bays to independent mechanics.
For small jobs (change the brake pads, change the oil), this might make sense (but they're not the kind of job you tend to get ripped off on). For large jobs (change the clutch without good access?) it would simply be horrible for the mechanic.
There's a reason everyone who works on their own cars desires a pit or car lift.
Yes, the idea of the startup has its merit, but like the windshield repair service that was mentioned earlier, the services offered by the mechanics will probably only include the most basic of repairs.
Backgyard mechanic = some guy who just modified the default theme on a WP blog and now thinks he's a programmer.
The difference in skill level between a master mechanic and pretty much everyone else is the difference between a rockstar programmer...and every one else.
Because the huge thing about car trouble is the logistical inconvenience of getting it fixed. I don't want to have to buy a luxury car just to get a long ride back and forth from the dealership; I want someone to come and fix my cheap car in the driveway on my schedule or tell me why it cannot be fixed. I also want the power to bring in three mechanics back to back such that I can comparison shop without thinking about the pain in the neck of changing garages after a quote.
Even if this only hits 50% of problems, that's amazing. I literally have had a Check Engine light on for weeks; just went and tried out the UI and it was well thought through, with this particular problem front paged and my make/model in their interface. (They don't yet have guys who fix old Hondas in my area, so it stopped at the last step, but I'll tell everyone at work about it for sure to save people the inconvenience of a trip.)
And long term, with enough market pressure good mobile carlift technologies will develop (we have pickups, flatbed trucks, mobile firehoses, mobile food trucks, not so hard to build a mobile mechanical lift).
My car recently broke down and won't start, in my driveway. I plan to use this service to fix it.
is this service actually going to let you comparison shop? a mobile mechanical lift seems super expensive for a regular joe mechanic.
Car repair is heavily stuck in the 20th-century model of businesses. Individual shops open from 8am to 5pm, you want to find someone good? Without Yelp you're basically relying on word of mouth to not get ripped off, or Yellow Pages. The main form of contact is calling mechanics up, driving around the city at 8am before I go to work and then dropping it off.
Sometimes I get in to my favorite shop and they have too many cars and can't help me. My options are now come back another day, or heading to a random unknown shop if it's urgent - risking the cesspool of bad mechanics. Google offers onsite oil change and basic maintenance, which is a much better experience than taking an hour + off to run back and forth in business hours. I've had to go to the shop many times in the past 9 months, and overall the logistics have not been a great experience. The only thing is I don't really trust Your Mechanic to offer me a reliable/honest mechanic - I've been relying on referrals, reviews and Yelp to find places, some good experiences, some bad. I feel like Your Mechanic's system may or may not be good depending on how ratings and the network effects work out.
Overall I'm excited for Your Mechanic to start making some changes.
Lit Motors (runner up): http://litmotors.com/
Expect Labs: http://www.expectlabs.com/
Gyft: http://www.gyft.com/
Prior Knowledge: https://www.priorknowledge.com/
Saya: http://www.saya.im/
Zumper: http://zumper.com
They're not the only players in the field, by the way: https://www.numenta.com/index.html
Zumper gave a very good pitch too. They went straight to the point, showed a product that works well and solves the problem that I'm currently having. "Neighbourhood preview" is a great idea and I'm eager to see them starting it in London. Finding a good flat (browsing through all the scams and incomplete craiglisty ads) over there is a challenge!
The exception was last year's BitCasa, who ironically lost to Shaker. Strange world we live in sometimes.
It is a good idea though, peer-to-peer anything is the new hotness.
As a card carrying member of the "160k miles, last 20k with the check-engine light on" club, this is the best thing ever and I can't wait for them to get it to Chicago.
YourMechanic hasn't reduced the time it takes to perform basic repairs. The only practical difference is where the repair takes place and that you can schedule it over the web instead of over the phone. Existing mechanics already offer at-home repairs (albeit, at significantly higher rates than in-shop repairs) so YourMechanic's "innovation" is really just offering existing concierge mechanic services for a lower price.
Here's the thing: any mechanic worth his oil doesn't have the free time to drive to customers to perform repairs. He may have employees drive out to customers to pick up cars on his behalf, but he will remain back at the shop. Thus, YourMechanic will ultimately attract the types of mechanics who don't have the skills to set up their own fixed locations, i.e., mechanics who are mostly definitely not the cream of the crop.
Incidentally, I'd never use an at-home service, even though it's very inconvenient for me to drop off my car at the garage, because the quality of car repair can be a life-or-death issue, so I'd rather that my mechanics have all the tools and equipment (car lift, adequate lighting, etc.) they need right at their disposal instead of being tempted to cut corners.
Your car's maintenance can easily become a life or death issue if you lose engine power on the highway, or far worse, lose brakes or a wheel. You wouldn't go to Dr. Nick Riviera would you?
1. The time it takes out of your day to fix the problem; 2. The knowledge disparity between the vendor and customer, exacerbated by the need to have the issue fixed quickly (no time to check veracity); 3. The fact that many of these services have business models that focus on upcharging after customer lock-in. For example, I've read that some quick lube shops are expected to get an additional 50% above the oil change cost out of each customer..
This service seems to help with the first issue, not so much the others. For example, if the mechanic comes over and diagnoses several, expensive problems and is now saying it will cost $X to fix, you either have to accept it and pay or send the person home, which wastes everyone's time. That recently happened to me with an electrician I found on a daily deals site. All I wanted was a pair of outlets installed, and he put together a work order for more than $1000 in "needed" repairs. I just asked him to leave. My house is still standing and my regular electrician disagreed about the necessity of those repairs.
It shouldn't be surprising that the best shops are always really busy and, frankly, I doubt they will have the time or interest in participating in something like this. (Not to be a downer, I love the idea...these are just the issues I see.)
Unless you're getting major work done (i.e., dent removal), a reputable mechanic will only charge for parts, not for labor. If you've never actually had that experience with your mechanic, I suggest you look around b/c you've been getting ripped off.
Compared to YC companies, they are way ahead on SEO and other web marketing strategy. YC demo day companies tend to suck at SEO in obvious ways.
If we are going to "pump" up the SEO factor, things like https://www.yourmechanic.com/book/#/addj=10021 for "Car is not starting" would not be in place.
Instead, maybe something like https://www.yourmechanic.com/fix/10021/car-is-not-starting
So yeah, I wouldn't necessarily hold this site up as heavily SEO optimized. Nothing against the company as they are a young company just not a good example IMO.
I'll now call out YC companies to prove my point. I went to the techcrunch demo day round 1, and have a look at http://vastrm.com/ It is a complete SEO disaster. No reasonable advisor would have said that was a good idea for an e-commerce company.
Compare their SEO strategy to a YC company that repairs iPhones, or the one that sells cars. If you don't know the urls, send me an email and I'll tell you the ones I am talking about.
The YC anti-SEO pattern exists, it is just not polite to call out SEO mistakes, because if anyone builds anything, then we must be supportive.
When is Your Mechanic coming to SF?
curl -I https://www.yourmechanic.com
HTTP/1.1 404 Not Found
Server: nginx/1.2.2
Date: Thu, 13 Sep 2012 05:05:23 GMT
Content-Type: text/html
Content-Length: 168
Connection: keep-alive
Vary: Accept-Encoding $ curl -I -A Mozilla https://www.yourmechanic.com
HTTP/1.1 200 OK
Server: nginx/1.2.2
...snip...
They're "blocking" curl for whatever reason.I wonder how this is configured in nginx.
Edit: http://www.cyberciti.biz/faq/unix-linux-appleosx-bsd-nginx-b...
On a different note, I think it's rather odd they find the time to block user agents but do not have HSTS set.
Is it just the collation and quoting that's novel?
Type 1 will not use YourMechanic because it will cut into their profit margins significantly and they don't need a 3rd party middle-man to get business.
Type 2 will use YourMechanic. They can handle simple stuff, i.e., the stuff that will take a shop 10-15 minutes to repair. For anything more complicated, your SOL.
I suppose if everyone lived in San Diego, CA things would work out great though.
I suppose that the mechanic could come pick up your car at work and drive it to their garage/shelter - then drive it back (why don't auto shops do this now for a small fee?).
Alternatly some mechanics offer courtesy cars, so you can stay on the road while your car is being fixed.
Sorry had too. :)
e.g: http://www.asedeals.com/images/MSC6K-portable-post-lift-5.jp...
I'm pretty tapped in to all things motorized. They needed to aim a bit lower, here. An up-market product is not going to provide much of a revolution.
I just put in an order to have my AC fixed tomorrow. Hopefully it works out, I hate going to mechanics, but my high mileage car demands that I do so often.
I'm also not even sure what an average oil change costs? Without that knowledge, because I haven't done it often enough to know, $40 actually seems perfectly reasonable.
(Now, I know you think, everyone can just change their own oil! But for those of us who are apartment dwellers without space for all of the tools? We're a bit stuck. That's not counting the places where we aren't allowed to change our own oil -- I'm not sure how Your Mechanic will work around this.
I'm more worried they won't be able to get the density required to make this worthwhile in the first place.