I'm a regular consumer who bought a Dell Precision laptop (which still kicks ass btw, to their credit for all their faults) and they bent over backwards because I purchased through their business side. A shipping delay got me a 100 dollar discount, and another hiccup got me 150 dollars to spend at Dell. Bought a business grade 4K monitor from them that also kicks ass and has imperceptible latency in CS:GO/CS2 with the laptop.

Sometimes even in a bleak corporate world there can be good customer service. It's the exception rather than the rule too often.

For literal years after leaving university, my windows install was still linked to my uni despite multiple attempts to fix it. All this, because I logged in using my university Microsoft account once.