Those style of jobs worked well but as Google has realized it has more high performance computing with unique workload characteristics that are mission-critical (https://cloud.google.com/blog/topics/systems/the-fifth-epoch...) their infrastructure has had to undergo a lot of evolution to adapt to that.
Google PR has always been full of "look we discovered something important and new and everybody should do it", often for things that were effectively solved using that approach a long time ago. MapReduce is a great example of that- Google certainly didn't invent the concepts of Map or Reduce, or even the idea of using those for doing high throughput computing (and the shuffle phase of MapReduce is more "interesting" from a high performance computing perspective than mapping or reducing anyway).