Unless this becomes news on mainstream media (hint: it won't), nothing happened and nothing will change.

The only thing that will actually make them change how they handle security is an event where their internal system gets hacked in a really bad way, like PSN, potentially affecting restaurant operations and involving customer info. Then executives will start paying attention. Otherwise, this is what it is.

I guess they couldn't care less. A few people on a site called Cracker News read about this. Same on other platforms. There will be no measurable impact.