With Proton we basically have a common stable runtime that handles all the platform specific needs of a video game. It just so happens that runtime is largely binary-compatible with Windows. It's easier for devs to support when all they have to do is stick to a Proton-compatible subset of the Win32 API. Users get way more games. And anecdotally my experience as a user is generally better than with true native ports. It's a big net win.